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Alloy Partners with Coris To Automate Risk and Fraud Intelligence for SMBs

SB Crypto Guru News by SB Crypto Guru News
May 6, 2024
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Alloy Partners with Coris To Automate Risk and Fraud Intelligence for SMBs


  • Identity decisioning platform Alloy teamed up with SME data intelligence innovator Coris.
  • Courtesy of the partnership, Alloy customers will be able to access Coris’ Merchant Profiler and Corshield solutions directly from within the Alloy platform.
  • Alloy introduced itself to Finovate audiences at FinDEVr Silicon Valley in 2016.

Alloy, the identity decisioning platform, announced a new partnership with SMB data intelligence company Coris. Via the partnership, Alloy customers will be able to access Coris’ solutions to automate SMB onboarding, underwriting, and fraud prevention.

“We’re excited to partner with Coris on improving the SMB risk management process for builders of financial products,” Alloy GM of Partner Solutions Brian Bender said. “Having a wide array of data at their disposal is critical for banks and fintechs to manage identity risk across the customer lifecycle.”

Alloy’s 500+ customers will be able to access a pair of Coris’ solutions directly from within the Alloy platform: MerchantProfiler, Coris’ KYB and small business intelligence product; and Corshield, Coris’ SMB-specific fraud model. Merchant Profiler enables fintechs and software companies to onboard, underwrite, and monitor their SMB customers via GPT-4 powered SMB industry classification. The solution also provides automated analysis of SMB websites, third party consumer reviews, and more; as well as real-time KYB, including Secretary of State business verification, sanctions screening, and TIN matching. Merchant Profiler also offers adverse media insights to see if there is significant negative news or information about a business or its beneficial owners.

CorShield fights business impersonation fraud and first party fraud at the point of sign-up. The solution automatically triangulates known data on SMBs and cross-references applicant data against the known information. CorShield then generates a fraud score to assess the likelihood of fraud and shares the primary reasons for the fraud score with the user.

One firm using CorShield claimed that the solution helped them instantly approve 90% of business applications. The company also said that Coris’ SMB intelligence data has lowered the firm’s application review time by more than 75%.

Founded in 2022 and headquartered in Palo Alto, California, Coris has helped its business customers verify more than 150,000 SMBs and provided data on more than 330 million global SMBs. The company secured $3.7 million in funding earlier this year in a round co-led by Lux Capital and Exponent Founders Capital. Y Combinator, Blank Ventures, WePay Co-Founder Bill Clerico, and Mercury CEO and Co-Founder Immad Akhund also participated.

Alloy introduced itself to Finovate audiences at FinDEVr Silicon Valley in 2016. The company returned to the Finovate stage in 2022 to demo its open payment hub, CHUCK, and its gifting platform Social Money, launched in partnership with Prizeout. Earlier this year, Alloy announced a partnership with embedded finance platform Liberis. The partnership will enable Liberis to integrate automated compliance verifications from Alloy directly into the funding application process.

Headquartered in New York, Alloy was founded in 2002. The company has raised more than $207 million in funding, according to Crunchbase. Alloy includes Lightspeed Ventures, Avenir Growth Capital, and Canapi Ventures among its investors.


Photo by yasin hemmati on Unsplash

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