Flipkart, the Indian e-commerce market, plans to discover Internet 3.0 and metaverse use circumstances together with non-fungible-tokens, digital storefronts, play-to-earn and different blockchain applied sciences underneath its new initiative, Flipkart Labs, the corporate stated.
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Quick details
- Flipkart Labs, primarily based in Bengaluru, may even function a automobile for analysis into redefining buyer expertise, accelerating digital commerce, and logistics and provide chain points.
- Flipkart Labs will “construct and create technology-based options that may redefine e-commerce and improve the buying expertise,” the corporate stated, including it would collaborate with manufacturers, retailers, startups and technologists.
- Flipkart Digital camera, shaped after the acquisition of AR/VR startup Scapic in November 2020, has since deployed a number of 3D and augmented reality-based immersive buying experiences.
- “We’re within the early days of a paradigm shift from Internet 2.0 to Internet 3.0 and this evolution of the online/web constructed on the ideas of decentralization, openness and higher consumer utility may have a profound influence throughout many areas together with e-commerce,” stated Naren Ravula, vp and head, product technique and deployment at Flipkart Labs.
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