- Cion Digital introduced a rebrand to UPTIQ this week.
- The brand new identify is designed to mirror the corporate’s deal with bringing financing options to wealth managers and advisors.
- Headquartered in Texas and based in 2021, the corporate made its Finovate debut at FinovateSpring 2022.
Monetary intelligence platform supplier Cion Digital, which made its Finovate debut at FinovateSpring final Might, has rebranded. The Austin, Texas-based firm introduced this week that its new identify is UPTIQ. The brand new moniker is designed to underscore the corporate’s dedication to deliver its lending options to companies within the wealth administration business.
“As our enterprise mannequin evolves, we would like our identify to mirror who we’re and what we do,” firm Chief Advertising and marketing Officer Katie Robinson mentioned. “UPTIQ displays the outcomes we anticipate our options to deliver to advisors and their shoppers – the upward motion we would like for all our stakeholders. We need to encourage and set up our trustworthiness as a accomplice to monetary advisors.”
UPTIQ gives a platform that allows wealth advisors to develop their AUM by offering loans to assist finance purchases, liquidity, and dealing capital. The corporate’s Monetary Intelligence Platform leverages knowledge analytics and AI to make sure shoppers are supplied financing options that match their objectives and preferences. The corporate has secured partnerships with quite a few lenders comparable to Credibility Capital, Financial institution 34, and Celtic Financial institution which have made their lending options out there on the platform.
“With the UPTIQ Monetary Intelligence Platform, wealth advisors can collaborate with lenders and their shoppers all through the mortgage origination course of and really feel assured they’ve recognized one of the best mortgage product to satisfy their shoppers’ wants,” UPTIQ founder and CEO Snehal Fulzele mentioned. “Our new identify displays the worth we provide to all stakeholders.”
UPTIQ may even supply wealth managers and advisors different providers along with financing. These choices embody entry to deposits, various investments, and insurance coverage. The objective is to allow wealth managers to develop their companies by providing extra holistic providers that embody greater than conventional wealth administration.
Based in 2021, the corporate demoed its Crypto Dealership Platform at FinovateSpring 2022. The know-how, a blockchain orchestration platform, permits auto sellers and different retailers of “large ticket” objects to simply accept cryptocurrency as cost. The corporate ended final yr with a brand new partnership, teaming up with fellow Finovate alum upSWOT to deliver embedded finance options to wealth managers and business mortgage brokers to assist them serve their SME prospects. UPTIQ raised $12 million in seed funding slightly over a yr in the past in a spherical led by Inexperienced Visor Capital and 645 Ventures.
