- Apex Fintech Solutions has agreed to acquire fintech design agency, FinTron. Terms of the transaction have not been disclosed.
- The digital wealth management company will leverage FinTron’s technology to provide its customers with the ability to create customized user interfaces and experiences.
- Apex Fintech Solutions’ subsidiary Apex Clearing made its Finovate debut at FinDEVr Silicon Valley in 2015.
Digital wealth management company Apex Fintech Solutions has agreed to acquire FinTron, a fintech design agency that creates high-end digital experiences for investors and advisors around the world.
Terms of the transaction were not disclosed and the deal is subject to approval by FINRA. Once completed, the strategic acquisition will enable Apex’s customers to deliver customized user interfaces and experiences for brokerage platforms that are pre-integrated into the Apex platform. This will enable them to easily deploy turnkey investing experiences and front-ends from within their current digital footprint, powered by Apex’s custody platform.
“FinTron has revolutionized the process of launching a brokerage or wealth management platform,” Apex CEO Bill Capuzzi said. “Their innovative platform aligns perfectly with our mission to empower the next generation of investors through technology. This acquisition is a significant step in our journey to provide a fully integrated, digital-first platform that meets the diverse needs of our clients.”
Known for its white-label and embedded components, as well as its Software Development Kit (SDK) for mobile and web platforms, FinTron empowers brokerages and wealth management firms to embed self-directed and managed investing functionality into their offering. Apex will leverage its acquisition of FinTron to expand its services to clients ranging from financial advisors and fintech firms to neobanks, insurance companies, and retirement planning companies. In fact, FinTron’s technology already has been integrated into the company’s suite of services to streamline investment processes, enhance the user experience, and bring more advanced investment capabilities to a wider audience of investors.
“We are thrilled to join forces with Apex,” FinTron CEO and Founder Wilder Rumpf said. “Our shared vision of democratizing financial services and providing intuitive, powerful tools to investors will only be strengthened through this partnership. Together, we can make a significant impact on the financial futures of many.”
Headquartered in Stamford, Connecticut, FinTron was founded in 2017. The company has raised more than $14 million in funding from investors including Connecticut Innovations and Sage Venture Partners. FinTron’s embedded wealth solutions help broker-dealers, community banks and credit unions, investment advisors, and fintechs lower CAPEX and time to market, capture engagement, and offer clients versatile digital wealth experiences.
Apex Fintech Solutions introduced itself to Finovate audiences at our developers conference, FinDEVr Silicon Valley in 2015, via its subsidiary, Apex Clearing. Recently, the New York-based company launched its real-time cloud-native investment infrastructure, Apex Ascend, and announced a collaboration with wealth management solution provider YourStake. FinTron is Apex’s fourth acquisition; the firm purchased AdvisorArch, its third acquisition, in March of this year.
Photo by Marek Piwnicki
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