- Payments optimization platform Spreedly has acquired fraud prevention company Dodgeball. Terms were not disclosed.
- The acquisition will combine payments optimization and fraud prevention into a single platform.
- Founded in 2008 and headquartered in North Carolina, Spreedly has been a Finovate alum since 2013.
Open payments platform Spreedly announced its acquisition of fraud orchestration company Dodgeball. Terms of the transaction were not disclosed. The acquisition combines payments optimization and fraud prevention in a single platform and helps bolster Spreedly’s strategy for both AI and open payments.
“For most merchants, payments and fraud aren’t separate challenges—they’re two sides of the same coin,” Spreedly CEO Justin Benson said. “You can’t optimize payments without addressing fraud, and you can’t fight fraud without understanding the payment flow. This acquisition brings these critical functions together, allowing us to deliver immense value to our customers and accelerate our vision for an AI-powered, open payments future.”
The acquisition is designed to give Spreedly’s customers additional reliability, as well as insights to help eliminate fraud and make more intelligent e-commerce decisions. The company noted that the acquisition will also enhance Spreedly’s workflow engine and help build the foundation for an AI-powered payments copilot. Post acquisition, the Dodgeball brand, as well as the Dodgeball team, will be integrated into Spreedly. This will not only enable Spreedly to maximize the benefit of Dodgeball’s expertise, but will also help ensure a smooth transition for customers with no service interruption and complete access to Spreedly’s global support and account management teams.
“We leapt at the opportunity to join forces with Spreedly, in order to help more merchants build best-of-breed fraud management solutions while still promoting growth,” Dodgeball CEO Adam Hiatt said. “The partnership will also help us provide much greater value to our existing customers. All of us at Dodgeball are excited to get started on integrating our offering with Spreedly’s.”
Most recently having demoing its technology on the Finovate stage at FinovateFall 2018 in New York, Spreedly has been a Finovate alum since 2013. The company, founded in 2008 and headquartered in Durham, North Carolina, counts major brands such as BMW, HBO Max, Priceline, The New York Times, and others among those that use its payments technology. Spreedly processes more than $50 billion in gross merchandise value (GMV) on behalf of more than 400 customers in 100+ countries.
Spreedly’s acquisition announcement came shortly before the company released its State of Checkout 2025 Survey, conducted by Talker Research on Spreedly’s behalf. The survey noted that many US executives remain concerned that AI could bring greater complexity to what they consider to be fragile checkout flows, leading to greater challenges and even financial losses.
“AI has incredible potential to transform payments,” Spreedly President Peter Dougherty said. “But executives in the survey also revealed they’re already paying a steep ‘engineering tax’—with as much as a quarter of their engineering teams dedicated to maintaining fragile checkout flows. AI should be layered thoughtfully to strengthen these payment systems, not replace them entirely and introduce new risks.”
Photo by Colin Rowley on Unsplash
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